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Your Business: Three Vital Tips for Blogging

createsocially • October 22, 2014

The importance of blogging is increasing. Ever since the first blog was created over a decade ago, companies and individuals have been using blogs as a medium to connect with their audience.A business card that says improved customer service via blogsThe term “blog” originally gained popular use in 1997, and hasn’t slowed down since.

(1) Blogging with customers allows for a conversational style on websites, and allows companies to build brand loyalty, and more importantly – drive traffic.

(2) Writing a blog is best if done at specific days and times – this helps search engines know when to expect new content, which is then indexed and provided in user search results on major search engines like Google , Yahoo , and Bing.

(3) Blogging is a great way to communicate credibility. Writing content that customers and casual searchers will find helpful and practical increases the likelihood that they’ll return for more.

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